Part of Kennedy’s Operations Management Consulting Research Series
The strongest R&D Strategy and Product & Service Development (R&D Strategy and PSD) consulting practices have market-tested methodologies for quantifying the performance of their products and services to their clients. However, it is surprisingly rare for practices to have such institutional infrastructure to their work. Kennedy’s proprietary research reveals that this is effectively creating a severe disconnect between firms’ marketing and branding efforts and their actual go-to-market strategies.
To triumph competitors in the R&D Strategy and PSD consulting market, practices must therefore achieve some level of verifiable strength. This will become increasingly critical as client demand shifts from cutting costs to promoting growth, now through 2012.
R&D Strategy and Product & Service Development Consulting Marketplace provides critical details on this and many other dynamics impacting R&D Strategy and PSD consulting market.
Trends analysis and client demand forecasts through 2012 are broken out by:
R&D Strategy and Product & Service Development Consulting Subsegments
- Product and Service Launch Operations —
Services to improve product or service launch effectiveness, optimize returns on R&D Strategy and PSD investment and accelerate the commercialization of new products or services
- R&D and PSD Strategy —
Services specifically aimed at improving the R&D function and organizational performance, including new product/service (NPD) strategy
- Product and Service Portfolio and Complexity Management —
Services to optimize the introduction of a new product or service within the context of clients pre-existing portfolio to maximize overall profitability
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Geographic Region:
- Asia Pacific
- North America
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- Europe, Middle East and Africa (EMEA)
- Latin America
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Client Industry:
- Healthcare
- Industrials
- High Tech
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- Communications and internet
- Other
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PLUS — Kennedy reveals the strongest firms serving the R&D Strategy and PSD consulting market in The Kennedy Vanguard of R&D Strategy and PSD Consulting Practices, 2009. Coupled with profiles and rankings, the Vanguard capabilities assessment promises clients clear insight into current nature of the provider landscape.
Complete in-depth analysis includes:
Market Trends provides a comprehensive examination of the trends and variables affecting the R&D Strategy and PSD consulting marketplace.
Market Size and Growth Forecasts details the size of the R&D Strategy and PSD consulting market and its projected growth through 2012, by: subsegment, key geographic region, and client industry.
The R&D Strategy and PSD Consulting Provider Landscape offers an up-close look at the competitive dynamics impacting the market from which clients have to procure R&D Strategy and PSD providers.
The Kennedy Vanguard of R&D Strategy and PSD Consulting Practices reveals the firms demonstrating the strongest breadth and depth of R&D Strategy and PSD consulting capabilities.
Details on Select Consulting Practices profiles a select group of 15 R&D Strategy and PSD practices. Each exclusive practice profile includes details on services capabilities by subsegment and client industry, revenue, and overall market strategy.
Firms featured in this research include:
- ABeam
- Accenture
- A.T. Kearney
- Bain & Company
- Booz & Company
- The Boston Consulting Group
- Capgemini
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- Clarkston Consulting
- CSC
- Deloitte
- IBM
- Kurt Salmon
- McKinsey & Company
- PA Consulting
- PricewaterhouseCoopers
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- PRTM
- Roland Berger Strategy Consultants
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R&D Strategy and Product & Service Development Consulting Marketplace is an exclusive 186-page report supported by 57 data-rich tables and charts.
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